Last week CodeHunter attended the 2025 Robin Robins IT Sales and Marketing Boot Camp. The three-day conference event proved to be a powerful gathering of industry leaders, innovators, and rising voices in the managed services space. Attendance exceeded expectations, with more than a thousand professionals coming together to network, learn, and share strategies to better serve their clients.
Throughout the event, conversations buzzed with the urgent need for MSPs to deepen the breadth and scope of their offerings. Breakout sessions, keynote addresses, and networking lounges offered ample opportunities for attendees to share experiences and forge valuable new partnerships.
CodeHunter’s Chief Revenue Officer, Laura Riviere, shared her enthusiasm for the event:
"The Robin Robins IT Sales & Marketing Boot Camp conference was fantastic! The CodeHunter team had an opportunity to connect with hundreds of MSPs to really understand their need for more advanced cyber security solutions to protect their clients. The MSPs we met with were especially interested how CodeHunter seamlessly integrates with their existing security tech stack, automatically analyzes security threats, provides instant verdicts on suspicious files, and enables faster response times. This was a great event!"
Krissie Bright, CodeHunter’s Director of Marketing, had similar reflections:
"It was great to interact with such a focused, engaged group of MSP leaders. Every conversation I had — from discussions at our booth to coffee breaks — was an opportunity to learn about current MSP priorities and the pain points CodeHunter can address. I left with a deeper understanding of how CodeHunter can empower MSPs to grow their business and protect their clients
Gabby Hager, CodeHunter’s Director of Sales & Partnerships, highlighted the unique spirit of the event:
"The energy at this conference was incredible. It felt like everyone there truly understood that cybersecurity isn't a luxury anymore; it’s a necessity. I made some amazing connections with MSPs who are serious about improving their services, and I’m excited to show them the value CodeHunter brings to the table for them and their clients."
CodeHunter Director of Product Management, Jared Sladich, emphasized the strategic conversations he had:
"What struck me was how interested MSPs were in expanding and leveling up their own cybersecurity offerings. That openness created really productive discussions. I’m leaving with not just leads, but with potential partners who are serious about making change happen."
The key takeaway from the event is clear: MSPs as a whole still have significant ground to cover when it comes to cybersecurity. Those providers who are proactive — offering robust, strategic cybersecurity services — are setting themselves apart as innovators. As clients grow more aware of digital threats, MSPs with strong cybersecurity capabilities won't just be preferred; they will be essential. Learn how CodeHunter’s automated advanced malware provides a high-profitability revenue stream as an MSP offering that extends account reach and builds client trust here.
